Digicel Sportsmax Inks 5-Season La Liga Deal

News post, Sports August 4, 2015



Published:Monday | August 3, 2015

Digicel SportsMax Caribbean marketing manager Tanya Lee (centre) poses in the gears of La Liga team, Real Madrid alongside SportsMax interns Shanique Dunchie (left) and Sara Jade Kow at the announcement at Western Sports Tropical Plaza last Thursday.

The world’s top footballers, Lionel Messi and Cristiano Ronaldo, now have a new home as Digicel SportsMax has announced a new multi-year broadcast rights deal that will deliver live and exclusively the entire Spanish premier league season, La Liga BBVA, on Digicel SportsMax and Digicel SportsMax2 to more than 25 Caribbean territories for three seasons through to 2020.

Digicel SportsMax, which also holds exclusive broadcast rights to the Barclays Premier League and UEFA Champions League, will broadcast the 380 Liga BBVA matches, starting with the 2015/16 season, which kicks off on August 22 straight through to the final match on May 14, 2016. Match days are primarily Fridays, Saturdays, Sundays, and Wednesdays.

The rights were obtained through La Liga media agents Mediapro. The sports channel will also offer fans content-rich programming with updates on happenings within the league, including a one-hour pre-season show dedicated to the upcoming season and three weekly magazine programmes on Sundays, Tuesdays and Thursdays.

La Liga BBVA is the second-most watched football league in the Caribbean, behind the Barclays Premier League, with 20 teams vying for Spain’s top-flight trophy.

“This is yet another highly in-demand content, which is the perfect addition to our already top-class line-up of football programming,” said Digicel SportsMax Caribbean marketing manager Tanya Lee.

The territories included in the La Liga broadcast rights deal are Anguilla, Antigua & Barbuda, Aruba, Bahamas, Barbados, Belize, Bermuda, Bonaire, British Virgin Islands, Cayman Islands, Cuba, Curacao, Dominica, Grenada, Guadeloupe, Guyana, Haiti, Jamaica, Martinique, Montserrat, St Lucia, St Kitts & Nevis, St Martin, St Maarten, St Vincent & The Grenadines, Suriname, Trinidad & Tobago, and Turks and Caicos.

published by The Gleaner.

No Tags

432 total views, 1 today

  

  • Penalise politicians who provide service on a partisan basis ­ — Meadows

    by on January 26, 2016 - 0 Comments

    JLP caretaker calls for action as Trelawny residents take to the street Placard-bearing residents gather at a section of the Salt Marsh to Goodwill main road yesterday to protest against the poor road conditions in the area.  SALT MARSH, Trelawny — Jamaica Labour Party (JLP) caretaker for Trelawny Northern Dennis Meadows yesterday called for laws […]

  • Will Cameron Speak On Reparation?

    by on September 29, 2015 - 0 Comments

    In pic: Prime Minister David Cameron. Olivia Grange said she believes Cameron would consider it unusual to be visiting Jamaica at this time in history and have extensive discussions with top government officials and not have the subject of reparation raised at some point. The Jamaica Labour Party (JLP) is questioning whether the Government will […]

  • Plans advanced for use of drones to combat praedial larceny

    by on August 17, 2016 - 0 Comments

    Minister of State in the Ministry of Industry, Commerce, Agriculture and Fisheries JC Hutchinson (centre), has the full attention of farmers in Lowe River, Trelawny yesterday. ST JAMES, Jamaica (JIS) – Minister of State in the Ministry of Industry, Commerce, Agriculture and Fisheries JC Hutchinson, says plans are well advanced for the use of drones to […]

  • http://www.insightjamaica.com/

    by on July 4, 2015 - 0 Comments

    You can post your add here for free.

  • Constable Crystal Thomas

    by on July 16, 2015 - 0 Comments

    She fought to the end | Lead Stories | Jamaica Gleaner Woman Constable Crystal Thomas Norman Grindley Senior Superintendent of Police Cornwall ‘Bigga’ Ford (right) escorts National Security Minister Peter Bunting, who visited the Denham Town Police Station in west Kingston, to get an update after the murder of woman Constable Crystal Thomas, who was […]

Follow Us on Facebook